Orange Sky
Giving Someone A Fresh Start
Brief
We worked with Orange Sky to develop a video that provides an overview of their mission, values and their impact as an organisation, that could also be used as a sales pitch video to potential corporate partners.
Solution
We created an upbeat and engaging animation, using a hybrid of 2D and 3D animation. This allowed us to integrate a variety of stills and footage that showcase their volunteers in action amongst the community. They have a strong visual identity so their branding was at the forefront in the design. We created two versions – one that was a broader overview for the general public so they could raise awareness of Orange Sky in the community, and a secondary version that had strong call-to-action messaging for businesses to consider a mutually beneficial partnership.